The Wags Mission

Founded by Dena Gilmore in 2002, Wags to Wiskers Pet Supplies was built with a simple vision: creating a pet supply store that feels personal, welcoming, and genuinely helpful for pet parents. "I don't want to be like a big-box store," Dena says, "I've always wanted to be like a corner store where customers become my friends, and they can get help solving their pet care problems."

What started as one small pet store, grew into four locations across Michigan as more pet parents connected with Wags to Wiskers' focus on education, natural nutrition, and personalized customer service. After growing and selling her four successful locations, Dena continues to lead the newest and fastest growing location in Tecumseh, Michigan. Carrying with her the Wags to Wiskers mindset that started it all.

Before opening Wags to Wiskers, Dena earned her master's degree in business. After spending eight productive years at Ford Motor Company, she wanted something more meaningful. She remembers asking herself, "what do you love?". The answer was simple, and it has driven her to create the wholesome environment of Wags to Wiskers Tecumseh you see today.

"I didn't want to wake up thirty years later wondering what I did to give back. I knew I could make a difference, and I knew I could do it through pets."

That philosophy continues to guide everything Wags to Wiskers Tecumseh does today. We specialize in natural and holistic pet foods and supplies primarily for dogs and cats, while helping pet parents make informed choices for their pet's health and wellbeing. We love welcoming pets into the store and being a place where they can socialize and be their energetic selves. With our Loyalty Rewards Program, the store is full of opportunities to earn free food, treats, and dollars off purchases. Over the years, Dena has donated thousands of dollars and hundreds of pounds of pet food to local rescues throughout Southeast Michigan.

More than two decades later, Wags to Wiskers Tecumseh remains proudly independent, community focused, and committed to helping pets live happier, healthier lives.